October 16, 2007

Broker

Broker - Ha, all I hear from people is how they hate brokers. I got news for you, that broker could be saving you a ton of money. They could also be ripping you off, but if you go direct to the source you are almost always getting the shaft. Guaranteed. I speak from personal experience in the mortgage industry. When it comes to banking and money, people are loyal to their bank no matter how much money they are losing.

But when you think about it, it makes sense. A main key to business is name recognition. Why not capitalize on a name you spent millions on I would. Do you always buy name brand or do you buy names you are unfamiliar with? Do you always get a warranty? In the mortgage industry, I would save people thousands and yet because I was not one of the big names they wouldnt give me the time of day.

I eventually got over it and realized I was the same way. Im a carful shopper and just because the name isnt blasted all over tv, news, radio and paper doesnt mean its not quality.

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